Spend 90 minutes on the problem in your business that matters most right now.

 

 

You will leave knowing
what you need to do
and what it will take.


Hi, I'm David Hochberg,

Advisor to the Founder.

I work with founders on problems involving business partners, executives, key employees, ownership, money, and direction.

The SEE Table is 90 minutes with me on one problem in your business.

You bring me what's going on, and we work through the whole thing, including the people around it, why it's been so hard to solve, and what's going to happen once you act.

 

Book the SEE Table


IS THIS YOU?


These are some of the problems founders bring to the SEE Table, whether they came up last week or have been going on for months.

The partner you started the company with wants something different from it now, and you keep having the same disagreement.

An executive who has been with you for years is no longer right for the role.

You're not sure you should still be the one running the business day to day, or whether it's time to bring in someone else.

Part of the business is losing money, and you haven't worked out whether to fix it or cut it.

Someone has made an offer to buy the business, or you've started thinking about selling.

You've started something new and keep going back and forth on how far to commit to it.

You've fixed the same problem more than once. And it's still there.

Any of these can be the one problem you bring.

What Happens at
the SEE Table

 

Problems like these are difficult because the problem is rarely just the problem itself.

It might be a loyal partner you started with, an executive who helped build the business, money that's hard to walk away from, or what reversing an old decision would say about you.

Often you already have a sense of what needs to happen.

If you don't have an answer yet, we work it out in the meeting.

I am not tied to any particular outcome, so I will tell you exactly what I see, even when it isn't what you hoped to hear.


What We Do Together

 

1. Go through what is happening, who is involved, and what is at stake

2. Figure out what is making the problem so hard to solve

3. Map out the ways forward and what each will cost in money, time, and people

4. Work out exactly what you need to do and what it will take 

 

If you're dealing with a high-stakes problem, the SEE Table is where to start.


90-minute private Zoom meeting
$1,500

No ongoing commitment

 

Book the SEE Table

HOW I WORK

SEE → SHIFT → LEAD 

 

SEE
The 90-Minute  Table 

 

The work starts at the SEE Table with one problem in your business.

You leave knowing what you need to do and what it will take to do it.

From there, you can move forward on your own, or I can stay involved and help you carry it through.

SHIFT
90 Days of Private Advisory

 

SHIFT is for when you want me involved as you carry through what came out of the SEE Table.

For 90 days, we work together as you put it into practice, including the conversations, reactions, fallout, and decisions that come up along the way.

LEAD
Ongoing Advisory Service

 

LEAD is for founders who want me as an ongoing advisor.

We work together on whatever comes up in the business, and you reach me directly when you need me.

I’m David Hochberg.

 

For nearly 30 years, my work has been about people under pressure and the high-stakes decisions they face. That experience shapes how I look at a business problem. I pay as much attention to the people and history around it as I do to the numbers.

I've worked with a founder deciding whether to close a money-losing business or bring in someone else to run it, and he left knowing the business could work with someone else running it.

Another was deciding whether to hire a CEO, and he left knowing he should lead the company himself.

Another was trying to decide how far to commit to a new business and how to fund it, and a new option came up in our work, raising outside money earlier than he had planned.

I turn the truth into something you can act on.

Once we see what's really going on, we figure out what you're going to do about it.

 

What situation are you dealing with?

 Bring me the problem.

  

Book the SEE Table
 
 

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